COST TO BUILD AN APP

APP DEVELOPMENT

FRONT END - BACK END - TESTING

COST STRUCTURE

TOTAL COST OF LAUNCHING AN APP

FRONT END

BACK END

TESTING

UI/UX

VISUAL DESIGN

BRANDING

SPRINT SCHEDULE

TEAM MANAGEMENT

CLIENT COMMUNICATION

MARKETING

SUPPORT

QUALITY CONTROL

COST OF APP DEVELOPMENT

WHAT KIND OF APP DO YOU NEED?

A native application is a software program that is developed for use on a particular platform or device.

Because a native app is built for use on a particular device and its OS, it has the ability to use device-specific hardware and software. Native apps can provide optimized performance and take advantage of the latest technology, such as a GPS, compared to web apps or mobile cloud apps developed to be generic across multiple systems.

The two main mobile OS platforms are Apple's iOS and Google's Android. Native apps are written in the code preliminarily used for the device and its OS. For example, developers write iOS applications in Objective-C or Swift, while they create Android-native apps in Java.

Native apps tend to be more expensive to develop because they are specific to one type of operating system. This requires the developer to create duplicate versions of the app for use on other platforms.

A web app is an application that the user does not download and instead accesses via a web browser over a network. Example web browsers include Google Chrome, Safari and Mozilla Firefox. Web apps provide functionality from bank account access to YouTube video viewing via, for example, Safari on an iPhone.

A majority of web applications can be written in JavaScript, CSS and the standard version of HTML for universal use across various browsers. Web apps can use a single code base because they are not designed around a specific device. Web apps are fast and simple to build, but are not as versatile and quick as native apps.

Due to the fact that the majority of web apps are created in a generic one size fits all fashion they tend to be cheaper than native apps. This again is related to the concept of not having individually developed applications for individual platforms, thus gaining time and saving cost, but losing versatility and device adaptability.

WHAT KIND OF FUNCTIONALITY IS NEEDED?

A simple app will have about 3 to 6 screens and serves one basic function. The app will not store any data or information about your users. Examples would be apps like a timer, task-list, recipe book or event schedule.

3-6 WEEKS $5,000 - $20,000

If your app is going to require information to be stored on the user’s device or on a remote server then this is the style of app you are looking to build.

This also means that the app is going to become more complex. Users will most likely be given the option to save lists, register and sign in. You may also want to allow users to sync their data between multiple devices.

As the app gets more complex the development time and costs start to increase. This insures that all features are developed accurately and to request specifications.

2-4 MONTHS $20,000 - 70,000

This type of app is what we like to call a “business integral app.” What that means is the app is your startup/business or that your startup/business depends heavily upon the apps proper function.

An application of this stature will have a specified UI design, a number of key features and a custom trailered experience aimed at gaining users.

The time-frame and price will be based on the scope of work for each project, all being based on project complexity and resource involvement.

3-12 MONTHS $70,000 +

While web app technologies are quickly gaining momentum, they still lag behind native apps. However, you would still be able to achieve the different categories, ranging from a simple web app to complex multi-feature.

You will also see a difference in price for web applications. This is due in part that it is easier to develop for web technologies. Web technologies are also much easier to translate to other web platform that native platforms. Keep in mind that you sacrifice specific platform functionality for lower cost in this situation.

3-12 MONTHS $50,000 - $150,000

COST OF FEATURES

The figures presented in this section are just estimates based on some of the more popular features that we see being implemented into applications. The final cost of a giving feature would be derived from in-depth conversation regarding feature requirements.

EMAIL LOGIN

User can login to the app using a register email address.

$1,500 - $2,000

SOCIAL LOGIN

Allows the user to login using social media accounts.

$2,000 - $3,000

SOCIAL INTEGRATION

Users can post directly to their social media accounts from the app.

$1,000 - $3,000

USER PROFILES

User can create and edit a profile. Help to magnify social features of an app.

$3,000 - $6,000

RATING SYSTEM

A star ratings, thumbs up system and or comments section.

$5,000 - $7,000

IN-APP PURCHASES

Users can purchase additional features for a fee from within the app

$2,500 - $6,000

GEO-LOCATION

Locate or collect data about users geographic location to enhance user experience.

$5,000 - $7,000

SYNC DATA ACROSS DEVICES

Users can sync their data across all their devices. Access data on all platforms.

$5,000 - $8,000

NATIVE IPAD SUPPORT

iPad screens require different and larger UI layouts.

$1,000 - 3,000

CUSTOM ICON DESIGN

The creation of custom design elements to be used within the application.

$500 - $2,000

DESIGN & ART DIRECTION

UI/UX - VISUAL DESIGN - BRANDING

COST OF DESIGN

HOW GOOD DO YOU NEED IT TO LOOK?

Having a strong visual appearance is key when making a first impression in the app world. It draws the user into the app and completely enhances their experience.

Visual design includes skills such as page layout and flow, form design, color palette selection and typography expertise. Having someone with a solid understanding of visual design working on your app will give you an advantage over the competition. The end result will feel professional and check all of the requirement boxes you have set out.

$5,000 +

User experience design in an ever evolving art form that requires constant research and the ability to adapt to current trends. UX designers study how users interact with apps and websites in order to collect data that can be used to build enjoyable, engaging and habit forming experiences.

This is the part of design that answers user questions like “What is the point of this app? Does it have value to me? Is it easy to use? Why should I keep this app?” UX design is all about making sure that those questions are responded to favorably. Having an experienced designer can help to ensure that all those user questions are answered in a positive light and that the experience is a memorable one so they keep coming back for more.

$5,000 - $20,000

A majority of the most popular apps have a look that is all their own. They have memorable logos, icons and overall branding that sticks with users and becomes instantly recognizable. It may seem like just another colorful square, but a well designed icon is critical in an apps design as well as it’s success. It sends a huge message to the user and ultimately effects how they think about the application. It also help your app stand out from others in the app store.

Working with a designer that understands how to accomplish these high design standards is integral to the overall success of your app. As mentioned before, having that professional touch will help you stand above the rest and gain that initial interest from users.

$500 - $5,000

PROJECT MANAGEMENT

SPRINT SCHEDULE - TEAM MANAGEMENT - CLIENT COMMUNICATION

COST OF PROJECT MANAGEMENT

WHO IS GOING TO HANDLE ALL THIS?

Sprint schedules are the backbone to app development here are Clutch Studio, and having someone to manage them is integral to the success of all the apps with build.

Sprint schedules set out what will be developed, what team members will be devolving what and when that stage of development should be finished. The sprint schedule follows a blueprint; Development phase, feature enhancements and bug fixes phase and a cool down phase. Sprints are then repeated in the same format until the project reaches it’s conclusion. The length of each phase is dependent upon the scale of the overall project.

Team management is just that, managing a team and keeping everyone on task and on time. Knowing what each persons tasks are and having a strong understanding of how they plan to accomplish them is an important skill that a manager must possess. You can look at any puzzle and know that if the puzzle maker leaves out one piece the whole things will be incomplete. It is the same in app development, if one team member is lacking the project will be incomplete. A professional management system will always find a solutions to keep this from happening.

Client communication is one of the most important pieces to the project management role. This serves as the link between app progression and client understanding.

A professional who is able to understand the technical terms and workings of how an application is built and developed and translate that information into everyday conversation for the client is invaluable. Good client communication keeps you in informed of project progression while also making sure that you understand what that progression means and how it is being accomplished.

$1,000 - $100,000 (DEPENDENT ON PROJECT LENGTH AND COMPLEXITY)

STARTUPS COST

MARKETING - SUPPORT - QUALITY CONTROL

HOW MUCH TO GET GOING?

TThe figures presented in this section are just estimates based on some of the more important and prominent actions that need to be taken to ensure a proper application launch and continue support.

LAUNCHING

A fee of $99 is required to launch in the App Store and $25 fo Google Play.

$25 / $99

SERVERS & BACK-END SUPPORT

The costs associated with storing your users data on secure servers.

$200 + PER MONTH

CUSTOMER SERVICE

Costs associated with having quality customer service support in place.

$500 +

OFFICE

The costs associated with a physical space to grow your business.

$500 - $1,500

ACCOUNTING & INCORPORATION

These are costs associated with being taxed and the possible fees to become incorporated.

$500 - $1,000

DEVELOPMENT

Bug fixes, improvements and enhancements. App management.

$200 + PER MONTH

QUALITY CONTROL

Research and data collection based on customer feedback. Used to make improvements.

$500 - $3,000

MISCELLANEOUS

These are the support costs. Things like newsletter design, business cards and equipment.

$5,000 - $10,000